Dear ,

Day 22 is upside down day!

Letter up here, video down there.

Up (or down) for it?

Since we're here today with an official agenda, I figured you'd do me the honor of putting your eyeballs, whilst your eye lids are open, on each word of this page.

I fully realize there's really no need for the song and dance here, but it’s FUN for me.

Reckon you probably already know if you want in to the grad deal or not.

You have a feeling one way or the other.

No matter what I say. Don’t cheat that feeling. No words on this page should make or break that.

Either way you’ll be much better off for having read (and watched) bonus day 22.

Point blank, you've earned the chance to go deeper. I will let you know what that could look like. Then you choose if that works for you or not.

We want to help you change your own life even more... and by cause and effect... change the world around you.

Here's the deal ...

If you liked, enjoyed, resented/appreciated the Breakthrough Challenge and/or felt and/or experienced life-altering results to any degree... you will LOVE the grad training. It's lit (as our teenager would say).

Has the potential to be an order of magnitude more powerful than the BC was.

But not because of how it's delivered.

The grad training is less intense than the BC... so yes you can breathe a sigh of relief. No birdies breathing down your neck for this one. You're a pro. But - BUT... THE PRINCIPLES are so much more pro-found and impactful (if you can imagine that).

Look how far we've come in just a short month or so ?!

We've gained a metric ton of momentum together.

Want to build on that?

We'll build either way... whether you join us for the grad training or not, I’ve saved the VERY BEST for VERY last (my favorite all time nugget of wizeness is in today's video).

After you finish the video, you'll have a legitimately limited opportunity to "cash in" your points to use as a scholarship kind or discount credit thing toward your graduate experience, should you choose to join us.

Why limited?

​​​​​​​Because letting time pass works against you when it comes to identity-based growth. You've got to stay on top of it. So I want to incentivize you to capitalize on the momentum we've already built to create MORE and get more out of life.

But let's not get side tracked yet.

I owe you something more important right now.

The nugget I share in the raw video below is the crown jewel or personal achievement doctrine... and a distillation of 14 years of growth.

(ahem.... by growth I mean struggle, dream nightmares, abandonment, heart ache, brokenness, bankruptcy, divorce and eventual triumph).

The principle I expose isn't new. It's as old as existence, but has been lost in time. Hidden in plain sight.

It's the freeing simplicity born out of damning complication.

Leonardo Da Vinci would be proud.

INESCAPABLE TRUTH: Your identity and your own choices are the only two things you can actually control in life.

Question for you ...

WHAT then is the best use for your identity and choices on a daily basis?

Thought you'd never ask.

It's levels deeper than the 5-Word Fix™(If you can feel the depth in those 5-words, the grad training truly captures that depth).

The video below splains it.

The effect of getting this right... you'll grow as smoothly and as quickly as you want without losing what matters most. (e.g. be the Superman more than the Clark Kent without losing the girl).

I've wanted to share this with you since the beginning but I couldn't.

If I did, it's likely that you'd be tempted to dismiss it for 107 reasons.

BUT since you're now an esteemed graduate of the challenge, you're ready for this level of simplicity.

You are , after all. That means more now than ever.

You're willing to do what it takes to step up to new levels.

So let's stack the deck in your favor again, .

I'll give you the core nugget FIRST (in the video below) and then you can sort out if you want into the grad training or not. Fair?

WHAT TO EXPECT: All the grad training details will magically appear below the video AFTER you've seen a bit of the show.

I can hear you now...

"Oh my gosh! Ugh. Seth is making me wait... again."

Yeah, you should know by now I won't let your human nature get the better of you.

So we're playing with it instead of against it.

No scrolling to the bottom just to see the deal.

What you need to know is in the video.

But to appease the monkey brain.. No... enrollment is not $15k, or even $10k like you'd expect. Not even close.. although that's what I used to charge for years. I'd take clients on a custom trip through the Breakthrough Challenge (included only 4 phone calls for that $15k).

But its priced exactly right. Which is so economically friendly that my industry friends yell at me because they have a hard time keeping up with the value delivered between the BC and the grad training lol.

And even though we've technically given you a "tuition waiver" for the challenge already by making it free of charge... and only asked for your heart and guts as payment... I want to make the graduate training a no-brainer for you, so we can continue our journey together.

It's within reach for nearly everyone.

You'll love it. And your life will love it even more.

Watch.
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Let Me Introduce You to Your #1 Asset
This is the only asset that ALWAYS matters at all times. Your job every day is to guard it; because it holds the key to everything you want in life.

This is HOW we "Phone Booth" ourselves in just 2 minutes per day... to be consistent, stay focused and perform every day.
Use the gear icon to speed up the video if you want. Got questions? Chat is available at the bottom right when/if needed.
Grad details will appear below. I want you to get the value from today first though.
Tada! Here are the grad training details. Stop holding your breath geez lol.
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Introducing IAMONE™
(Your Graduate Training)
​​​​​​​! ​​Let's huddle up for a sec.

What you've felt throughout the Breakthrough Challenge is the REAL you.

Flashes of your Super-.


QUESTION: Would being your Super- more often and more predictably be more useful for you?

Good, because from here out, the "Clark Kent" sightings will be the rarity.

IAMONE™ is a simple yet comprehensive identity-based dashboard that helps Super- stick around.
Here's What It'll Do For You...
Take just 120 seconds to step into the phone booth, once per day. That's it.

More than anything else, it will help you stay focused, be consistent, and rise to any challenge without the noise, pressure, stress, and fears of losing what matters most or being LESS than who you are.

And it'll 10X the power of the 5-Word Fix™ on the daily.

That's what happens when you cut through what doesn't matter to focus on the single asset that ALWAYS matters.

It changes everything.

DISCLAIMER: Nobody on earth has the chutzpah to STAY Superself 100% of the time, not even Superman himself. Because life. BUT with IAMONE™ you have more control than ever and can quickly and easily recover from bouts of amnesia.

Realize... it'll be a challenge to create (did you expect anything less?) and it'll take work on several levels of what you believe to be true about yourself (evil cackle).

But you've proven you're up for a challenge.

Let me ask you ...

What else could you spend two minutes on that is MORE important... or impactful?

What if... it took a couple more weeks together to dial in those 2 minutes? Would it be worth it?

What if... you were 25% more effective in the critical areas of your life and business today? What about 50%?

In terms of tracking growth accurately... productivity is one of the only things other than MONEY that we can quantify.

FACT: Over the last 6 years of doing this privately... the average productivity increases for past clients is well over 300%. (usually while working less though not always).

Getting more (of the important stuff) done is unquestionable growth.

DISCLAIMER: Those were private clients (which I don't take on anymore except in rare cases). I'm not claiming that's what'll happen for you... but what if we get close??

It's literally impossible you don't experience a flood of good things if you're Super- today and every day.

What do you expect when you're doing your Super- thing?

You won't be able to stop the inevitable flow of the unquantifiable qualitative intagibles that matter far more than money...

  • Momentum?
  • Focus?
  • Consistency?
  • Clarity?
  • Confidence?
  • Fulfillment?
  • Happiness?
  • Connection?

Not to mention... while experiencing dramatically LESS stress, anxiety, fear, procrastination, overwhelm, self-doubt, limiting beliefs, self-sabotage...

All of that is the gravy on top of controlling just ONE simple thing. How you feel about yourself today.

All of that is the effect of focusing on only what matters.

Yep, just 2 minutes per day (after we do the IAMONE™work together).

We're all starving for simplicity... because what's important gets lost in complexity.

This is the simplicity of ONE.

  • One phone booth.
  • Once per day (more if you want).
  • One "masternode" that controls ALL the rest.
  • ONE Super-.

This is IAMONE™
Here's What You Get...
At least, here's what I'm willing to share before you join us.

Did you actually think I was going to tell you exactly what to expect? lol

  • Your very own custom Super- identity dashboard. One side of one sheet of paper (I use one per quarter). Eco friendly lol. No years worth of journals to buy. Add this to 2-minute process to ANYTHING you are already doing in the morning to maximize it. One 2-minute glance of your almighty eye is all you need to step into your phone booth and stack the deck in your favor to crush your day.
  • Complete training. No hidden fees. No partial concepts. No untimely upsells. Nothing held back.
  • All the training you'll need in a sequential format. Videos, worksheets, support, etc. No skipping ahead.
  • On your time. Its 100% go at your own pace. You can roll through it in a few days or take as long as you want and soak it in.
  • Lifetime access to IAMONE™ as well as all of the Breakthrough Challenge training.
  • 6-Months Access to "The Grove": Our community. You'll get free access at a charter rate. Full community platform built on Discourse. Core INTRASCENSION™ training and framework. New monthly trainings. Monthly group calls with Seth. Printed dispatch sent to your mailbox. Daily SMS inspiration... (just $100 per month or $997 per year after 6 months. Cancel anytime). More details coming soon... reason you're getting 6 months instead of 3 is because we're still building that community out. It'll be a bit.
Here's How to Get It...
Got questions? Hit me up in the chat.
OPTION 1
One-Time Full Payment
(with Double "Cash in Points" Credit)
  • You earned points during the challenge.
  • YOUR ENTITLED DISCOUNT: $3000 - Points = $
  • Since you're one of the first through BC 2.0 I'm going to nearly DOUBLE your discount today.
  • $ One-time enrollment fee of $[Double Discount].
  • "Cash in Points" discount good for 24 hours. For you, it's good until the birdies figure out how to make it limited lol.

NOTE: The graduate training will be available ANYTIME at $3,000. We'll be here whenever you're ready. HOWEVER... the "cash in points" discount will be limited.
* For now it's just a Paypal link. Jump in and I'll be in touch with next steps in a bit.
OPTION 2
Easy Payment Plan
(without "Cash in Points" Credit)
Make three equal payments of $1000. One payment today and two more payments, 30-days apart.
Go. Fight. Win.

​​​​​​​SETH

P.S. I love you no matter where we go from here.
Q and A
When does IAMONE™ start? Normally, it would start immediately. But I'm taking the first group through LIVE. We officially start March 4.

Is there a money back guarantee? No. By now you should FEEL the value of what we do and how we do it, from the inside out. If not, don't join us for the grad training. You step fully in, or don't step at all. This is a trust issue. Do you not trust yourself or do you not trust me?​​​​​​​

I'm not quite ready to jump in, can I join later? Sure, you can join any time. Changing your own life is always in your own hands. But the "cash in points" discount will only be available for 24 hours from now. It'll save you a bit. But we'll be here when you're ready.

Why don't you charge more? LOL I get asked this all the time. In fact, my industry friends get upset that I don't charge for the challenge at all (when I used to charge up to $15k for it)... So now, a free program becomes better than the majority of programs that are billed at $15k. On top of that, IAMONE™ is just $3k. Again, far less than normal. Why? My motivation is different. I want to flood the earth with the life-changing principles in the challenge and call out the few who are willing to go deeper. Nothing against the $15k price tag unless it doesn't provide the value you deserve (which happens WAY too often). Bottomline, I don't need to charge that nor do I want to. $3k is exactly enough. I'd rather reach MORE people for less than fewer people for more.

Why $3k and not $2997? Inside joke in my industry. Not sure why everything is supposed to end in a 7. That's gimmicky. I don't do gimmicks. When in perspective, $3k is within reach for the majority of people. It's just enough to require a conscious commitment but also not enough to be a major threat. Plus, come on, it's only $3 difference. I'd rather you stare wide-eyed at $3,000 with the round numbers staring back at you and be fully committed than 'sold' by a gimmicky price.

Why are you selling something? LOL. This makes me laugh. Every now and then I get asked this. The Breakthrough Challenge™ was a tremendous undertaking to serve the world in the highest way possible for free... Though this is a business not a charity, it is a mission. I don't want to be the guy that ever turns anyone away for the sake of a buck. I serve no matter what. That's what the BC is all about. The graduate training is optional, additional and beyond in scope vs the challenge. It's also how I provide for my family... fund my wife's charity and spread love to those who need it. Also, you deserve to have a fair value exchange. Up until now, it's be lopsided in your favor and will continue to be that way even after you join IAMONE.™ Inside the grad training and community it'll be no different.

Why no "cash in points" for the payment plan? To reward the committed choice and because it's a tech nightmare... Also, in my experience, the full-pay provides a better environment for you. When its possible, that's the best route.

Why six months of access to the IAMONE™ community? Normally, this would only be 3 months free access but the community is in process of being built out and may take a while. In usual fashion, it'll be like nothing on earth in terms of value, community and FEELING.
 
Why is access to the Breakthrough Challenge™ content being removed? So that you make best use of your one trip through. Pay most attention and use your human nature for you instead of against you. If you choose not to join us for the grad training, access to BC content will be removed in a few days.  So if you want to review, do it now.

How is IAMONE™ more powerful than the 5-Word Fix™? IAMONE™ addresses the actual REASON why 5-Word Fix™ is powerful in the first place. It's killer and I love it... but its also a shallow-level "hack" that you won't need much any more after our grad training together. IAMONE™ is for those who feel the depth behind the 5-Word Fix™and want to capture it for themselves... and go further and deeper than the BC goes. The BC has been preparation for IAMONE.™

How much time is IAMONE™ going to take? You get out what you put in, but go at your own pace. The training is exactly enough and nothing more. Not going to tell you how long it is because I don't time it. All we care about is what it'll do for you. Am I right? It's NOT 14,342 hours of preloaded content into the robust, over-done membership site for which you'll likely never login or lose the login credentials... lol NO. It gets a life changing result just like everything else we do. Your IAMONE™ dashboard will change everything for you.

What format is the training in? It's sequential training via the same multimedia you're used to. Not intensely human nature-ized but just enough to keep your Super- honest. No birdies watching over your shoulder, but it is spoon-fed. You're not allowed to SKIP forward because each layer of training builds on the last.
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